The 6 Stage Sales Funnel Explained

The 6 Stage Sales Funnel is a system designed to make it easy to understand what the funnel is trying to achieve. A visual image of your anticipated customer journey.

Most people know what a basic sales funnel is, but some are unclear on the details. This post clarifies the process using the 4 stage AIDA funnel (Awareness, Interest, Desire and Action) with a few additional stages to complete the process and maximise the results.

Stage 1 uses uses marketing to attract targeted prospects, then a stepped process of low-cost/high value offers all leading to the sale of your core product or service. We then go one stage further and maximise each one to create further sales and opportunities.

The 6 stage Sales Funnel infographic:  

6 stage Sales Funnel

6 stage Sales Funnel explained

Stage 1 – Market Awareness

Everything you do to get your brand out there in front of people. This can be blog posts, paid advertising, SEO, social media sharing, quizzes, events, telesale or person to person cold calls.  Your content and copy needs to be on point and engaging.  Be creative and make sure you are solving or addressing an issue that your target prospect needs fixing.  This is the top of the funnel and can be wide and varied – the more you do here, the more you increase the chance of finding new customers interested in your product or service. Traffic gained from these efforts are then pointed to an optimised landing page. Continue reading “The 6 Stage Sales Funnel Explained”

WhitePaper – accept Bitcoin with your WordPress site

Learn how to accept Bitcoin with your WordPress site with this easy to understand guide.

You’ll learn how to set up your digital wallet and how to take Bitcoin as a payment method on your site. Members areas, downloads or products – all easily placed on your WordPress pages or posts with a simple shortcode. That’s how we added the digital download at the bottom of this page.

The WhitePaper contains everything you need to accept Bitcoin with your WordPress site – in minutes!

Bitcoin has established itself as a valid digital currency and the movement is growing. Corporations are accepting the currency more and more and we wanted to find out how to implement the system on a WordPress site. It’s confusing at first but when you understand a few basics, it’s quite easy to understand. We’ll provide plenty of resources to help you along the way.

Don’t miss out – get involved NOW!  

Step 1 – Grab a free Coinbase account. This gives you a wallet to store your Bitcoin when someone pays you. Like this one:

accept Bitcoin with your WordPress site

Use this link:

to set up your account – here’s why – WE BOTH GET FREE BITCOIN!

This is from Coinbase:

Help grow the digital currency community and earn free bitcoin.

Using digital currency is more fun with friends! You can invite your friends by sharing the provided link. Once your friend buys or sells $100 (£75) of digital currency or more, you will both get $10 (£7) of free bitcoin.

Step 2 – Buy the WhitePaper below using Bitcoin and learn how to accept Bitcoin with your WordPress site in minutes. Full instructions including diagrams and a step by step guide. It’s as easy as placing a shortcode in a page or post!

You’ll also gain human support and we’ll even help you if you get stuck with the process.

Bitcoin WhitePaper for WordPress

  File:   whitepaper_how_to_accept_bitcoin_with_your_wordpress_site.pdf     size: 6.9 MB

Price: ~47.00 USD
Bitcoin WhitePaper for WordPress

WhitePaper - How to accept Bitcoin with your WordPress site

Stepped process complete with links and screenshots.


Any questions? Contact us and we’ll be happy to assist.

Safe Domain Name Checker

Ever searched for a domain name you like, only to find it gone a few hours later when you’re ready to buy? Frustrating isn’t it?

Not with the Safe Domain Name Checker – it’s nothing fancy but it’s safe.

When your domain appears to already be registered within hours of checking,  this is known as domain name front-running or domain sniffing.  It’s a scummy practice that has been going on for years. It’s where you search for a name and the registrar then uses the signals you give to maximise the price, sometimes even selling the information to other companies that buy up the domains that people are searching for and then sell them at a premium. If you’re interested in learning more, read this article on WikiPedia which explains the phenomenon in greater detail. Continue reading “Safe Domain Name Checker”

Corporation Street Hotel Rochester – INFO HUB

Corporation Street Hotel Rochester, Kent.

There’s a lot of discussion on social media regarding the proposal for for the new Corporation Street Hotel Rochester.  We decided to create this post after realising that quite a few people were confused about the details of the project. Not content with teaching websites and SEO, we also want to educate local people about local issues affecting the area. Too pluggy?

The idea for an info hub came from a Facebook post shared in a local Rochester group:

In case any Rochester and Medway friends have missed it, the revised Corporation Street hotel plans are open for…

Posted by Sarah Anderson on Saturday, August 26, 2017

Here’s a collection of information and links about the hotel project that some may find useful:

Continue reading “Corporation Street Hotel Rochester – INFO HUB”

Avoid bad debt – why clients don’t pay

How to avoid bad debt

Sometimes it’s difficult to avoid bad debt and something we hear about a lot from clients is that they’ve had trouble with getting payments in from their customers after they’ve been working together for some time.

Having had our own experiences in the past, we thought it may help to offer an insight into why this happens and what you can do to avoid bad debt and reduce the amount of non-payers you experience.

For reasons we will explore further in this blog, the customers expectation has often simply not been met. This is not always the fault of the service provider. This article explains the science beautifully: Continue reading “Avoid bad debt – why clients don’t pay”